THE SAFETY PIN
Vera Wang PRINCESS
Be Your Own Kind of Princess.
What if you could be your own kind of princess in a modern world ?
An advertisement campaign for a legendary fragrance that aims to introduce a new and multifaceted generation to Vera Wang fragrances.
Bounded by the Uncertainty of Love.
What if Rick Owens had a Bridal line ?
An exploration of unconventional unions. As co-creative director, I aided my team in planning the sub-label dedicated to unconventional unions from its visual identity, all the way to the final film and editorial.
BRCK RDL
MARLEY JACOBS
DESIGN STUDIO
Always ask "What if ?"
What if fashion could pique your curiosity and give answers all at once ?
How do you take a designers work and personality, and use it to market them ? These are mockups of how my personal visual identity system would be used in reality.
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Moschino X Lego
Who says you can’t you play with your clothes ?
What if luxury fashion brands teamed up with iconic toy brands?
Moschino and Lego share a lot in common, especially their talent for infusing joy and creativity into design. This 8-piece collection honors their rich histories, brimming with innovation and boundless imagination.
Jacquemus "INTERTWINED"
Reframing Love in Advertising
What if a scarf campaign celebrated love?
Intertwined explores love beyond romance, highlighting the quiet connections of self-appreciation and platonic bonds. Using the scarf as a symbol of warmth and intimacy, the campaign positions it as both a personal statement and a meaningful gift for the holiday season.
